As 2009 quickly comes to an end, it’s time to start putting your marketing plans and goals into motion for the New Year. I’m sure over the past few weeks, you’ve taken time out to sit back and reflect on your business production for 2009. As you look over the strategies that have helped your business grow, it’s important to also assess those techniques that didn’t and figure out why.
It’s time to pull out the pen and pad and begin to map out your course of action for 2010. Consider these questions:
• Did you reach your business goals in 2009? If no, why not.
• Did you earn your monthly, weekly or daily income goals?
• Did you have a clear plan of action?
• Did you utilize a marketing calendar or schedule?
• What were your marketing strengths? (Twitter, blogging, Facebook, etc.)
Now you should determine how to continue to incorporate those avenues where you had success and change or disregard all together, the ones that didn’t. Whether it was obtaining followers, subscribers, new sales, etc. focus on those activities that created the results you wanted. Do what works for you. Remember to focus on your brand and what you offer. Make sure your branding is clear as to not confuse potential buyers. Provide your subscribers with solutions to their problems and become an expert in your field. Be genuine with your knowledge and your prospects will thank you for it.
As you stay encouraged, inspired and have a prosperous New Year, share your plans for 2010 in the comments section.
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